Launching this June, Baby Magic® is introducing the world’s first U.S. patented, talc-free, dustless baby powder compact. The hypoallergenic formula comes in a pressed powder form, so it easily stores away without all the mess of the traditional baby powders, and provides well over 250 uses (or more than two months).
Baby Magic® Introduces Patty Cake®,
World’s First Patented Dustless Baby Powder Compact
When it comes to changing diapers, there hasn’t been much advancement in the past century. Sure, we’ve gone from cloth to disposable diapers, an innovation that had moms the world over crying for joy, but beyond that, many parents have followed the same diaper-changing protocol for generations: remove soiled diaper, clean, apply lotion and sprinkle your little one – and everything around them – with baby powder. If only the process could be made easier and less messy. Coming this spring, Baby Magic® – a mom- and physician-approved brand for more than 100 years – will revolutionize the industry with the launch of Patty Cake®, the world’s first U.S. patented*, talc-free, dustless baby powder compact that will help give parents the magic touch at the changing table.
Baby Magic® Patty Cake®, the first pressed baby powder packaged in a conveniently-sized compact, implements a hypo-allergenic, talc-free formula that uses rice starch and Lauroyl L-lysine to help keep skin dry. Together with zinc oxide, a proven ingredient in diaper rash prevention; moisturizing jojoba esters, derived from natural jojoba oil; and lubricating squalene, derived from olives; Patty Cake® eases chafing and dryness on your baby's most sensitive areas.
DIRECTIONS: Using the disposable cotton round applicators included in every package (extra rounds can be stored in compact), swipe applicator across Patty Cake®. Apply baby powder on baby’s bottom and other areas that can use powder and are susceptible to irritating friction. Not only is the precise application easy-to-use, the dustless formula eliminates the possibility of airborne particles from entering your baby’s lungs, something that is hard to avoid with all other baby powders.
Suggested Retail Price: $8.99 (Over 250 Applications)
Patty Cake® will launch at CVS stores nationwide June 2010, with more retailers to follow.
* U.S. Patent 5747007Baby Magic® Patty Cake®, the first pressed baby powder packaged in a conveniently-sized compact, implements a hypo-allergenic, talc-free formula that uses rice starch and Lauroyl L-lysine to help keep skin dry. Together with zinc oxide, a proven ingredient in diaper rash prevention; moisturizing jojoba esters, derived from natural jojoba oil; and lubricating squalene, derived from olives; Patty Cake® eases chafing and dryness on your baby's most sensitive areas.
DIRECTIONS: Using the disposable cotton round applicators included in every package (extra rounds can be stored in compact), swipe applicator across Patty Cake®. Apply baby powder on baby’s bottom and other areas that can use powder and are susceptible to irritating friction. Not only is the precise application easy-to-use, the dustless formula eliminates the possibility of airborne particles from entering your baby’s lungs, something that is hard to avoid with all other baby powders.
Suggested Retail Price: $8.99 (Over 250 Applications)
Patty Cake® will launch at CVS stores nationwide June 2010, with more retailers to follow.
About Baby Magic
Baby Magic is the dermatologist and pediatrician-endorsed brand known for gently cleansing and protecting babies for over 100 years. Providing a wealth of information and support on everything parents need to keep their baby’s skin soft, clean and healthy, Baby Magic offers a wide range of products for all your baby care needs. For more information, please visit www.BabyMagic.com.
Baby Magic is the dermatologist and pediatrician-endorsed brand known for gently cleansing and protecting babies for over 100 years. Providing a wealth of information and support on everything parents need to keep their baby’s skin soft, clean and healthy, Baby Magic offers a wide range of products for all your baby care needs. For more information, please visit www.BabyMagic.com.
-Courtesy of Baby Magic
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I was curious when presented with the opportunity to review Baby Magic Patty Cake. I had never heard of such an ingenious product!
Baby Magic Patty Cake is a Dustless Baby Powder compact. Similar on the outside to a makeup compact, inside is a dustless pressed baby powder cake. Included is a big stack of disposable powder applicators.
I love this product! When my daughter was a baby I never used baby powder because I read somewhere while pregnant that babies can inhale loose powder and its bad for them. Maybe I was a little overcautious but I always was irked by the fact that I could never use baby powder.
In comes Baby Magic Patty Cake. It is a Dustless Pressed Baby Powder so there's no risk of your baby breathing it in. Its also much less messy than loose powder! And Patty Cake is Talc-Free.
I am so excited to pass this product along to my sister in law at her upcoming baby shower. Its confirmed the twins (my niece and nephew) are a boy and a girl! Due this August.
Thanks so much to Baby Magic for the wonderful sample! Look for Baby magic Patty Cake in stores in June.
*I received a Patty Cake sample to facilitate my candid and honest review. No other form of compensation was or will be given. All personal views are my own!
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